Prove campaigns reached buyers, not just browsers
Your campaigns drive traffic, but Snitcher shows which companies actually showed up, whether they match your ICP, and how they moved through the funnel.
You can't defend what you can't measure
Pipeline missed and leadership wants to know what marketing contributed, but all you have are sessions and clicks while sales takes credit for every deal.
No proof
Leadership asks how many were ICP and you can't answer. Sales says leads suck and you have no data to argue with.
Burning budget
You're retargeting everyone who visited including competitors and companies that will never buy, while CAC climbs and CFO takes notice.
Stolen credit
You ran the campaign, nurtured them for months, drove them back three times, but sales closed it so sales gets credit.
Evidence that proves what marketing did
Snitcher identifies the companies behind your traffic, shows whether they match your ICP, and tracks their full journey so you walk into every QBR with data, not excuses.
See quality behind every campaign
Know exactly which companies your campaigns reached so you can finally answer the "how many were ICP?" question.
Company-level analytics
See the actual companies behind your traffic with firmographic data like size, industry, and location.
ICP filtering
Filter visitors by your ICP criteria to see what percentage of traffic from each campaign actually matched your target profile.
Campaign source breakdown
Understand which channels bring target accounts so you stop defending campaigns that drove volume but were bad quality.
Spend on accounts worth winning
Build audiences from identified ICP visitors so your ad budget goes to companies that can actually become customers.
ICP audience export
Sync ICP-matching companies directly to your CRM, or to ads platforms via Zapier or manually exported CSV.
Exclusion lists
Build exclusion audiences of bad-fit visitors so you stop wasting impressions on accounts that will never convert.
Behavioral audiences
Create audiences from specific behaviors like pricing page views, case study reads, or repeat visits.
Show the full journey to pipeline
See every marketing touchpoint that influenced a deal so you can prove contribution and end the "who gets credit" debate.
Full-journey attribution
See the complete path from first touch through conversion, including every campaign and content piece.
First and last touch
Know which source introduced the account and which preceded conversion for every attribution conversation.
Marketing influence
See which deals marketing touched at any point so you can claim influenced pipeline, not just sourced.
We can finally connect the dots between website visits and pipeline. The ROI visibility is incredible.
Marketing Team
·Marketing
Leadership doesn't care about impressions.
You're reporting clicks and sessions to people who want company names and pipeline. Snitcher identifies the companies behind your traffic and ties them to the campaigns that brought them in.